Genesys Growth

Free resources

Guides, frameworks, and templates for B2B SaaS marketers — from positioning to outbound, built from 45+ client engagements.

Positioning & Messaging Frameworks | Template

Positioning & Messaging Frameworks | Template

Free

Master SaaS Homepage Positioning with the FletchPMM Framework

Positioning
How to Build a Category-Defining AI Startup | Guide + Examples

How to Build a Category-Defining AI Startup | Guide + Examples

Free

Build a Category-Defining AI Startup with Marketing-Led Strategies

Positioning
The Rise of the GTM Engineer | Guide

The Rise of the GTM Engineer | Guide

Free

Accelerate B2B SaaS Growth with GTM Engineering

General

Use-Case-Led SEO | Guide + Examples

Free

Use-Case-Led SEO: A Strategy for Organic Lead Generation

Websites & pSEO
2024 Product Hunt Launch | Guide + Templates

2024 Product Hunt Launch | Guide + Templates

Free

Achieve #1 product of the Day, Week, and Month on Product Hunt Unlock the secrets to a successful Product Hunt launch with our comprehensive playbook, designed to ensure you make the most out of your one shot.

Launches
B2B SaaS Content Marketing Programs | Guide + Templates

B2B SaaS Content Marketing Programs | Guide + Templates

Free

Drive Efficient Growth with SaaS Content Marketing Programs

Content
B2B SaaS Signal-based Outbound | Guide + Templates

B2B SaaS Signal-based Outbound | Guide + Templates

Free

Generate More Qualified Pipeline with Intent Signals

Outbound
2025 Marketing Prompt Library | Prompts + Variables

2025 Marketing Prompt Library | Prompts + Variables

Free

10X Productivity with the Ultimate Marketing Prompt Library

General
YouTube Creators Partnerships | Step-by-step Guide

YouTube Creators Partnerships | Step-by-step Guide

Free

Engage Developers through Authentic YouTube Partnerships

Developer marketing
Mastering Developer-Led Outbound | Guide + Examples

Mastering Developer-Led Outbound | Guide + Examples

Free

Master Developer-Led Outbound for B2B DevTools Growth

Developer marketing
Community-led Growth | Strategy Guide + Examples

Community-led Growth | Strategy Guide + Examples

Free

Building Communities That Drive Growth: A Complete GuideBreak through the noise of crowded acquisition channels and commoditized products by mastering community-led growth. This in-depth guide equips you with actionable strategies to build, engage, and scale vibrant communities that fuel sustainable growth.

Community
B2B LinkedIn Takeover | Guide + Templates

B2B LinkedIn Takeover | Guide + Templates

Free

Dominate LinkedIn: Gong's Playbook for B2B SaaS Growth

Content
AI-led Growth Workflows | Guide + Use Cases

AI-led Growth Workflows | Guide + Use Cases

Free

Accelerate Your B2B SaaS Growth with AI Workflows

General
AI-powered Programmatic SEO | Guide + Examples

AI-powered Programmatic SEO | Guide + Examples

Free

Transform Your Organic Growth with AI-Powered Programmatic SEO

Websites & pSEO